What messages do advertisers send to encourage consumers to buy their products? Asking Questions about Body Image in Advertising will help readers discern the messages, both overt and implied, that tell consumers to change the way they look to help them change the way they feel. Case studies prompt inquiry, further thinking, and close examination of specific issues. Additional text features and search tools, including a glossary and an index, help students locate information and learn new words.
Where does the news that students hear--on television, the radio, and online--come from? And who decides what's news? Asking Questions about How the News is Created discusses how an event becomes a story, and how the biases of the gatekeepers of the news media can alter the messages being sent. Case studies prompt inquiry, further thinking, and close examination of specific issues. Additional text features and search tools, including a glossary and an index, help students locate information and learn new words.
Campaign ads are inescapable, especially in election years. Asking Questions about Political Campaigns shows what goes into those ads, how successful campaigns get their messages across, and how political campaigns and the media influence each other. Case studies prompt inquiry, further thinking, and close examination of specific issues. Additional text features and search tools, including a glossary and an index, help students locate information and learn new words.
The world of gaming has changed a lot since the days of Pong and PacMan. Asking Questions about Video Games gives young readers a look at the technology behind today's games, the messages they send, and what they say about our values as a culture. Case studies prompt inquiry, further thinking, and close examination of specific issues. Additional text features and search tools, including a glossary and an index, help students locate information and learn new words.
Hollywood has provided one of the most popular forms of entertainment for the past century. Asking Questions about How Hollywood Movies Get Made goes behind the scenes to show how a movie goes from concept to final product, discusses what makes for a successful movie, and looks at where the box office money goes. Case studies prompt inquiry, further thinking, and close examination of specific issues. Additional text features and search tools, including a glossary and an index, help students locate information and learn new words.
Food advertising is seemingly everywhere. But what messages are advertisers sending when they try to get consumers to purchase their products? Asking Questions about Food Advertising looks at who pays for ads, their intended targets, and the tricks of the trade used to influence consumers' decisions. Case studies prompt inquiry, further thinking, and close examination of specific issues. Additional text features and search tools, including a glossary and an index, help students locate information and learn new words.
Turn old fleece into something new and exciting with Hacking Fashion: Fleece. Students learn the art of innovation through detailed explanations and hands-on activities built to foster creativity and problem solving. Fun, engaging text introduces readers to new ideas and builds on maker-related concepts they may already know. Additional tools, including a glossary and an index, help students learn new vocabulary and locate information.
In this book, students see the NextGen Science process at work in a real-world situation. Readers practice close reading as they look for clues that will lead to a deeper understanding of compost and how it works. The NextGen Science process pushes students to apply critical thinking as they learn new methods of exploration and build on concepts they may already know. Additional tools, including a glossary and index, help students learn new vocabulary and locate information.
Save the Planet: Reduce, Reuse, and Recycle applies the NCTE/IRA Standards to science and social studies content. Each book sends the reader on a fact-finding mission, posing an initial challenge and concluding with questions and answers. Through engaging, interactive scenarios, learners can experiment with text prediction, purpose-driven research, and creative problem solving - all critical thinking skills - while learning about ways to care for our planet.
Save the Planet: Helping Endangered Animals applies the NCTE/IRA Standards to science and social studies content. Each book sends the reader on a fact-finding mission, posing an initial challenge and concluding with questions and answers. Through engaging, interactive scenarios, learners can experiment with text prediction, purpose-driven research, and creative problem solving - all critical thinking skills - while learning about ways to care for our planet.
Save the Planet: Protecting our Natural Resources applies the NCTE/IRA Standards to science and social studies content. Each book sends the reader on a fact-finding mission, posing an initial challenge and concluding with questions and answers. Through engaging, interactive scenarios, learners can experiment with text prediction, purpose-driven research, and creative problem solving - all critical thinking skills - while learning about ways to care for our planet.
Save the Planet: Growing your own Garden, applies the NCTE/IRA Standards to science and social studies content. Each book sends the reader on a fact-finding mission, posing an initial challenge and concluding with questions and answers. Through engaging, interactive scenarios, learners can experiment with text prediction, purpose-driven research, and creative problem solving - all critical thinking skills - while learning about ways to care for our planet.
Save the Planet: Keeping Water Clean applies the NCTE/IRA Standards to science and social studies content. Each book sends the reader on a fact-finding mission, posing an initial challenge and concluding with questions and answers. Through engaging, interactive scenarios, learners can experiment with text prediction, purpose-driven research, and creative problem solving - all critical thinking skills - while learning about ways to care for our planet.
Save the Planet:Local Farms and Sustainable Foods applies the NCTE/IRA Standards to science and social studies content. Each book sends the reader on a fact-finding mission, posing an initial challenge and concluding with questions and answers. Through engaging, interactive scenarios, learners can experiment with text prediction, purpose-driven research, and creative problem solving - all critical thinking skills - while learning about ways to care for our planet.
Save the Planet: Compost it applies the NCTE/IRA Standards to science and social studies content. Each book sends the reader on a fact-finding mission, posing an initial challenge and concluding with questions and answers. Through engaging, interactive scenarios, learners can experiment with text prediction, purpose-driven research, and creative problem solving - all critical thinking skills - while learning about ways to care for our planet.
Whether you're looking for something to do on a rainy day or making a personalized gift for a friend, crafts are a great way to pass the time. They also provide an opportunity to learn how to draw meaning from technical texts. The activities in this book push readers to read for comprehension, use information gained from the text and illustrations to follow step-by-step directions, determine relationships among steps in a technical process, and build the skills they need to make crafts using recyclable materials.
Readers will learn what it takes to succeed as a water/wastewater engineer. The book also explains the necessary educational steps, useful character traits, and daily job tasks related to this career, in the framework of the STEAM, Science, Technology, Engineering, Art, and Math, movement. Photos, a glossary, and additional resources are included.
Readers will learn what it takes to succeed as a hazmat removal worker. The book also explains the necessary educational steps, useful character traits, and daily job tasks related to this career, in the framework of the STEAM, Science, Technology, Engineering, Art, and Math, movement. Photos, a glossary, and additional resources are included.
The mountain gorillas of Central Africa are a critically endangered species because of poaching, hunting, habitat loss, exposure to human diseases, and war. Readers will find out more about how people are working together to save these animals through habitat conservation and education.
At one time, the howling of gray wolves was a common sound throughout North America. Readers will learn more about these pack animals and what brought them to the edge of extinction. They will also find out more about the steps that have been taken to reintroduce gray wolves to the territories where they once roamed freely.
With fascinating information and facts, alongside beautiful pictures, students will learn about the Karner Blue Butterfly, its status on the endangered species list, why it has become endangered, and how it is planning on staging a comeback on the road to recovery.
The graceful, little key deer lives in the Florida Keys. Readers will learn more about these deer, how they became endangered, and what conservation groups are doing to help them make a comeback.
The Mongolian wild horse was once considered extinct in the wild and only a few existed in zoos. Find out how scientists working together have reintroduced Mongolian wild horses to their former habitat and are helping them take their first steps on the road to recovery.
Gray whales live in the Pacific Ocean and can grow to be 50 feet (15 meters) long. Readers will discover how whale hunters brought these huge mammals to near extinction and how people are working together to help these giants of the sea fight for survival.
The whooping crane is a unique bird found only in North America and known for its whooping call great height for a bird. Readers will learn about the whooping crane's fight for survival as hunters killed them for their beautiful feathers and humans drained their wetland habitats to build houses.
